• The 2016 Rio Olympics Launch. Creative direction, live action shooting, Virtual Reality, social media spot and athlete packages.

  • Client:
    NBC Sports Group
  • Title:
    RIO 2016 TEASER
  • Credits

    • Agency
    • Black Label Content
    • Creative Directors
    • Joseph Lee + Joseph Uliano + Nate Robinson
    • Director
    • Nate Robinson
    • Producer
    • Norm Reiss
    • DP
    • Maz Makhani
  • Stills