‘It’s All That Matters’ is the 2016 Rio Olympics Anthem spot which is the kick off for The NBC Sports Group’s Olympic season. The multiple day shoot included the top Gold Medalists in track and field and swimming. The shoots included shooting with high speed phantom cameras underwater as well as on the track, attached to every imaginable crane, housing and vehicle to get the ‘perspective’ of each athlete.
Hot spot - NBC Sports Group
RIO OLYMPICS LAUNCH